EV Public Relations and Electric Vehicle Publicity Experts in Australia
Little Train are Electric Vehicle, EV media experts and Electric Vehicle, EV public relations specialists, we are the leading Australian specialist EV public relations agency. We have generated media for EVs, the EV industry in Australia and electric vehicles since 2015, with our stories appearing across the country and syndicated to other media agencies beyond Australia including the China, South Korea, New Zealand and the UK and USA. We first entered the electric vehicle media space in 2015 with our work on the Brighsun electric bush world record attempt. Following this we worked with AVASS activating their profile as Electric Bus suppliers before commencing work with ABF Group and Future Drive on the return of the international car show with the Melbourne International EV Auto Show, Melbourne SUV EV Auto Show, Sydney International EV Auto Show and this year on the upcoming auto shows.
In 2024 as part of our work for Future Drive for the Melbourne SUV EV Auto Show we launched the XPeng X2 Flying Car into the media. Our work consisted of organising for the flying car to be transported to Melbourne for exclusive media opportunities, including pitching to media and securing coverage along with exclusives with News Corp (Herald Sun), The Age, Guardian and auto media, including Drive, CarsGuide and more. Through our work, the flying car was featured on all national media platforms, including Channel 10, 9, 7, Sky News and the ABC. Later that year, for the Sydney International EV AutoShow, we were able to essentially rinse and repeat generating additional coverage for the XPeng flying car on all mainstream channels and auto media. This coverage translated into ongoing social media coverage.
Little Train are experts in auto public relations and PR and have a specialty in working with EV Auto brands, our work has generated media coverage for Future Drive auto shows and has included securing publicity for brands featured on TV, radio, podcasts, magazines and print including Zeekr, Polestar, BYD, Ford, BMW, KIA, Audi and Porsche. Stories appeared on Sunrise, TODAY, The Project, ABC News Breakfast, TODAY Extra and all morning and evening news programs.
As event specialists, we are also able to run your electric vehicle or EV launch and can secure top-tier auto and mainstream media, influencers and celebrities to attend whilst also making the event a fantastic experience for all. We’re about to do it all again at the Melbourne International EV Auto Show. Til then, check out some of the media stories we generated last year for the XPeng X2 flying car.
If you’re looking for a public relations agency for your electric vehicle brand or EV brand and product, we would love the opportunity to chat to you. Send an enquiry to Director Bronny Lane to see how we can get your electric vehicle or electric vehicle product into the media with top tier media hits.
Contact Bronny here or give the office a call on 61 3 9596 4600 to arrange time to talk about your EV brand or product today.
